• Application Deadline: Wed, 15 Jun 2022 00:00:00 GMT
• Position: Product Marketer


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience


• Location Lagos


• Job Field Media / Advertising / Branding 

Job Summary

• Product marketing managers work at the intersection of product development, marketing, and sales. Product marketing managers work at the intersection of product development, marketing, and sales.


• Their broad responsibility is to develop and implement a marketing strategy roadmap for Pharmarun.

Job Description / Responsibilities

• Full understanding of company products


• Translate technical details into benefits for the user


• Follow and analyze market trends to position products


• Develop product marketing strategies (, advertising, product launching)


• Craft compelling messages across marketing channels (landing pages, ad campaigns)


• Work with various teams (design, content, acquisition, product, sales) to implement strategies


• Create content and design when required


• Test marketing product features, releases and ad copy


• Evaluate projects using relevant KPIs and feedback from existing and prospective customers.

Requirements

• Candidates should possess a Bachelor's Degree qualification.


• Proven experience as a Product Marketing Manager, Brand Manager or similar role


• Background in design and copywriting is a great advantage


• Experience in market analysis


• Familiar with product marketing tactics (e.g. integrated marketing campaigns)


• Working knowledge of web analytics tools (Google Analytics, WebTrends).

Required Skills:

• Communication


• Storytelling


• Asset/Design development


• Project management


• Collaboration


• Negotiation


• Understanding customer's needs and behaviours


• Keen eye for detail


• Creativity.