Digital / Growth Marketer at Ustacky

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
3 years ago

Additional Details

Job ID
4061
Job Views
88

Job Description



Job Description



  • We are seeking a Digital / Growth Marketer who is entrepreneurial, data focused, and hands on across all areas of the marketing function.

  • They will be responsible for developing and executing customer acquisition, conversion and retention strategies and/or campaigns.


Responsibilities



  • Find and address issues in the sales/marketing funnel to prevent and reduce customer churn or bounce rate

  • Strategize, build and implement the entire sales/marketing funnel

  • Find and implement opportunities to rapidly grow customer acquisition and conversion

  • Developing and implementing ROI driven marketing strategies that drive the direction of landing pages, websites, copy, layouts and funnels that are designed to convert

  • Develop, monitor and improve live campaigns, analyze websites and funnels and prepare performance analysis reports that identify areas of opportunity.

  • Provide reporting to the senior management team against agreed performance measures, and provide insights on future strategies.


Requirements



  • Crazy about startup growth with an entrepreneurial mindset.

  • An ROI-driven Direct Response marketing strategy

  • A mind that analyses & seeks out opportunities and experiments with campaigns to continuously optimize conversions and improve business growth

  • A solid understanding of how Direct Response, Digital Strategy, Optimization, Sales Funnels, UX, UI, and page performance affect and can improve conversion rates.

  • Solid understanding and experience running successful SEM, Google PPC Marketing, Display Ads, YouTube Ads.

  • Solid understanding and experience running successful Social Media Ads (especially on Facebook, Twitter, Instagram and TikTok).

  • Excellent Google Analytics knowledge & channel marketing analytics

  • Well-grounded in SEO, Google Tag Manager

  • Knowledge about content writing, strategy and marketing.

  • Ability to work unsupervised

  • Ability to work with a fast paced team.


Remuneration

N300,000 Monthly.

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