• Application Deadline:
• Position: Product Marketer


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience 2 years


• Location Lagos


• Job Field Sales / Marketing / Retail / Business Development 
  

Duties and Responsibilities

• Study company products


• Translate technical details into benefits for the user


• Follow and analyze market trends to position products


• Develop product marketing strategies (pricing, advertising, product launching)


• Craft compelling messages across marketing channels (landing pages, ad campaigns)


• Work with various teams (design, content, acquisition, product, sales) to implement strategies


• Test marketing product features, releases and ad copy


• Evaluate projects using relevant KPIs and feedback from existing and prospective customers

Sales Director Requirements and Qualifications

• Minimum two years proven experience as a Product Marketing Manager or similar role


• Background in design and copywriting is a plus


• Experience in market analysis


• Familiar with product marketing tactics (e.g. integrated marketing campaigns)


• Working knowledge of web analytics tools (Google Analytics, WebTrends, Ux cam)


• Excellent communication skills


• A keen eye for detail


• Creativity


• Analytical mind and strong quantitative skills


• Degree in Marketing, Communications or a similar field

Benefits

• Good compensation


• Friendly workplace


• Hybrid work arrangement


• Health and dental plan


• Knowledge allowance