• Application Deadline: Wed, 17 May 2023 00:00:00 GMT
• Position: Growth Manager / Head of Growth


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience 5 years


• Location Lagos


• City Gbagada


• Job Field Sales / Marketing / Retail / Business Development 
  

Job Summary

• The Head of Growth will be responsible for driving user acquisition, engagement, and revenue growth for our B2B and B2C product.


• This person will lead the development and execution of growth strategies across the entire customer journey, from acquisition to retention and loyalty.


• As a key member of the leadership team, the Head of Growth will work closely with product, engineering and strategy to build, measure, and optimize growth efforts.

Key Responsibilities

• Develop and execute a comprehensive growth strategy to drive user acquisition, engagement, and revenue.


• Collaborate with product, strategy, and engineering teams to identify, prioritize, and execute on growth opportunities.


• Analyze user data and customer feedback to identify patterns, trends, and opportunities for growth.


• Develop and maintain a deep understanding of our target customer segments and the competitive landscape.


• Design and run experiments to test different growth tactics and optimize performance.


• Design, measure, and optimize the customer journey across all channels and stages, from acquisition to retention and loyalty.


• Create and manage a growth dashboard to track key metrics and communicate progress to the leadership team.


• Lead the marketing team to develop and execute marketing campaigns that drive growth.


• Collaborate with engineering and product teams to develop new features and product enhancements that drive growth.


• Stay up-to-date with the latest growth tactics and best practices in the industry.


• Lead and develop a strong growth team.


• Develop and execute strategies to scale the company’s product by gaining adequate market share and industry leadership.

Qualifications

• Bachelor's Degree in Business, Marketing, or a related field.


• Minimum of 5 years of experience in growth or marketing roles, with at least 2 years of experience in a leadership role.


• Core strength and verifiable experience in scaling startups


• Strong analytical skills and experience using data to drive decision-making.


• Strong project management and team management skills.


• Experience with A/B testing and experimentation.


• Strong understanding of customer acquisition and retention strategies.


• Experience in the Fintech industry is a plus.


• Strong interpersonal and communication skills.