Conduct company, industry and consumer research and analysis, including competitor analysis and benchmarking
Identify gaps in the market for new products/trends, presenting key trends, products, categories and ideas to the business; based on this, prepares and presents new product proposals for review and approval
Ensure a clear and efficient product road mapping, product planning, prioritization, and an overall agile product development process that aligns with a pre-agreed Product Strategy
Evaluate the potential and practicality of products in development and develops budgets/policies/procedures to support the successful identification, creation, launch and continued viability of launched products
Provides information for management by preparing short-term and long-term product sales forecasts and special reports and analyses; answering questions and requests.
Own the lifecycle management of product, whilst engaging, consulting and informing key stakeholders throughout the product development process.
Manage customer opinion of a product, testing the product in focus groups and receiving feedback… working with teams to adjust the product’s design until confident they are market ready
Manage interdependency across departments to ensure timely development and delivery of assigned tasks.
Manage/engage and contract with external partners, suppliers and vendors associated with the successful deployment and continued delivery of the products
Ensure compliance with relevant regulations and third-party requirements in product development.
Work intimately with the marketing department to develop marketing strategies (positioning, route to market, etc), lead generation strategies, and sales strategies to achieve revenue and profitability targets
Minimum Requirements
A University degree in a relevant field is required
5 years of progressive experience in product development/ product management
Excellent communication, influencing and negotiating skills
Demonstrable experience and track record in project management