• Application Deadline: Fri, 28 Apr 2023 00:00:00 GMT
• Position: Diagnostic Laboratory Sales & Marketing Analyst


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience 3 years


• Location Not specified


• Job Field Sales / Marketing / Retail / Business Development 
  

We need a young and agile Sales & Marketing Analyst  with experience in Sales and Marketing in Diagnostic Laboratory or Hospital setting that would lead our sales. 

Responsibilities

• Developing the marketing strategy for the company in line with company objectives. 


• Meet defined objectives, mainly sales targets (value & volume), brand growth and market penetration.


• Ensure that sales targets are met for molecular tests such as Hepatitis, HPV, TB and HIV.


• Implements marketing and advertising campaigns by preparing marketing and advertising strategies, plans, and objectives; planning and organizing promotional presentations 


• Prepares marketing reports by collecting, analyzing, and summarizing sales data.9


• Supports office staff by providing sales data, market trends, forecasts, account analysis, new product information 


• Coordinating marketing campaigns with sales activities. 


• Prospect for potential new clients and turn this into increased business. 


• Research and build relationships with new clients. 


• Formulate, develop and implement appropriate marketing strategies and business plans. 


• Explore and exploit new markets, develop sales and brand awareness through networking and collaboration. 


• Relationship management with customers and sourcing of new prospects. 


• Set up meetings between client decision makers and company’s practice leaders.


• Working closely with research and development unit and assisting with new product launches. 


• Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives. 


• Analyzing potential strategic partner relationships for company.


• Ensure accurate documentation while maintaining privacy and confidentiality of patient/client data 


• Maintain thorough and accurate record keeping of client data and critical business data.


• Coordinate correspondence with government agencies/standards and other related regulatory bodies, ensuring strict compliance to obligations.

Requirements

• Experience working with HMOs, hospitals, laboratories.


• Excellent computer skills and tech savvy 


• Excellent people and leadership skills 


• Strong project management skills 


• Strong communication (written and oral) skills 


• Well-dressed and well-spoken.