The ideal candidate will oversee the organization's online/Offline marketing strategy by planning and executing digital marketing campaigns.
This candidate will launch advertisements and create content to increase brand awareness.
This candidate will have previous marketing experience and be able to monitor the company's social media presence.
Responsibilities
Create and schedule planned marketing campaigns for respective digital channels.
Assist with digital ads management
Work with marketing and product teams to increase user retention and activation
Assist with competitor analysis by reviewing and reporting what competitors are doing.
Work with the product teams and marketing teams to increase user awareness of campaigns and company activities.
Creating and updating copies for Google Search Campaigns based on trending sports or betting activities. • Reporting on marketing activities as requested by the Head of Marketing and other stakeholders.
Assisting with other tasks as may be requested by the Head of Marketing.
Qualifications
Bachelor’s degree in marketing, computer science, business, or related field.
1-3 years’ proven experience in digital marketing and analytics
Good understanding of marketing principles
Good knowledge of market research techniques and databases.
Experience in brand and marketing strategy
Excellent knowledge of MS Office, marketing computer software, and online applications (CRM tools, Online Analytics, Google AdWords, etc.)
Effective written and verbal communication skills
A high level of attention to detail
Ability to work effectively within a team and independently
Good organizational skills and demonstrable ability to multi-task and adhere to deadlines