• Application Deadline: Mon, 15 May 2023 00:00:00 GMT
• Position: Market Intelligence Specialist


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience


• Location Lagos


• City Lekki


• Job Field Data Science / Research 
  

Basic Responsibilities

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  Provide competitive analysis on various companies’ market offerings, identify market trends, pricing/business models, sales and methods of operation Develop and monitor data quality metrics and ensure business data and reporting needs are met.

  
  

Main Responsibilities

• Collect and studies information about: Competitors, pricing, Market segmentation, products, Customers and Sales trends


• Summarise and analyses data and make recommendations


• Conduct surveys, focus groups, personal interviews, and observations using the appropriate research tools.


• Acquire, organise, analyse, disseminate, and monitor information on markets, clients, competitors, specific projects, technology, and legislative developments to the sales team and management.


• Obtain data to support the forecasting of big deals and tracking of markets and trends to prevent lost deals.


• Gather data on competitors and analyse their projects, win/losses, methods of marketing, strategies, and assist with the development of sales strategies.


• Assist with identification and update of opportunities by reviewing and understanding industry and product knowledge.


• Prepare reports, illustrating data graphically and translating complex findings into written text for the sales team and management.


• Update data and run reports as needed in Hubspot (CRM).


• Create and manage PowerPoint presentations for Senior Management.

Requirements and Skills

• Bachelor’s Degree in Statistics or Mathematics or equivalent industry experience.


• Experience in the Heavy Machinery Manufacturing Industry is most preferred.


• Ability to prioritise and complete a high volume of work, managing multiple projects and coordinating multiple requests to successful completion.


• Proven ability to take initiative and build strong and productive personal relationships


• Excellent creative and strategic abilities.


• Excellent writing and verbal communication skills.


• Excellent computer skills using Microsoft Office, including PowerPoint, Excel, Word, etc.


• Basic understanding of data management and analytical software, such Hubspot (CRM tool)


• Proven Market Research Analysis experience


• Ability to interpret large amounts of data and to multi-task


• Search engines, web analytics and business research tools acumen


• Adequate knowledge of data collection methods (polls, focus groups, surveys, etc)