Job Description
We are looking to hire an experienced Growth Manager for our client, a luxury fashion brand in Lagos, Nigeria.
The Growth Manager is responsible for strategically positioning the brand at the intersection of marketing and product development. This role focuses primarily on customer and user acquisition, activation, retention, and upsell. The Growth Manager is tasked with defining the company's growth plan, coordinating, and executing growth programs, and optimizing the revenue funnel to ensure sustained business growth and profitability.
Responsibilities
- Develop and implement a comprehensive growth strategy that aligns with the company’s overall business objectives.
- Solidify our brand identity and become the gatekeeper of our brand to ensure consistency across all brand-related touchpoints.
- Work directly with the Creative Director to define, prioritize, and pursue new partnership opportunities.
- Establish and execute frameworks to monitor growth.
- Identify new growth opportunities through market research, customer feedback, and data analysis.
- Work with different departments to identify growth opportunities throughout the company.
- Develop market-level strategies to support new market entry, expansion, and business model design.
- Ensure sales targets are met on a quarterly and annual basis.
- Develop business proposals, apply for capital, write reports, and articles for the company.
- Perform any other task as assigned.
Qualifications
- Bachelor’s degree in marketing, Commerce, Economics, Finance, Mass Communication, Advertising or any related field
- At least 5 years' experience in a similar role
Requirements
- Broad knowledge of marketing specific to the fashion industry.
- Experience working with cross-functional teams.
- Ability to move fast in a dynamic industry like fashion.
- Holistic business knowledge, especially in the context of fashion
- Friendly and pleasant personality.
- Highly organized and detailed.
- An excellent leader and team player.
- Ability to deal with failure and learn from it.