Digital Marketer at Metropolitan School of Business and Management UK

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
2 years ago

Additional Details

Job ID
45880
Job Views
101

Job Description



Job Description



  • We are looking for a Digital Marketer to assist in the planning, execution and optimization of our online marketing efforts.

  • The ideal candidate will have a passion for all things marketing, will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.

  • As a Digital Marketer, you will work on tasks that contribute to the success of digital campaigns. Ideally, you should have a basic knowledge of digital marketing tactics.


Responsibilities



  • Assisting in the formulation of strategies to build a lasting digital connection with consumers·

  • Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness·

  • Be actively involved in SEO efforts (keyword, image optimization etc.)·

  • Provide creative ideas for content marketing.

  • Measure the performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)·

  • Acquire insight in online marketing trends and keep strategies up-to-date


Qualifications



  • Candidates should possess a Bachelor's Degree qualification.

  • At least 3 years of experience.

  • Excellent understanding of digital marketing concepts and best practices

  • Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM

  • Basic understanding of Google Ads, SEO, Facebook Ads, etc.

  • Basic knowledge of basic digital marketing principles - competitive research, keyword research, etc.

  • Basic understanding of different digital marketing KPIs and analytics.

  • Analytical mindset and critical thinking.

  • Excellent communication and interpersonal skills.

  • Ability to multitask, work independently, and thrive in a fast-paced environment.

  • Detail-oriented with strong analytical skills.


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