We are looking for a Digital Marketer to assist in the planning, execution and optimization of our online marketing efforts.
The ideal candidate will have a passion for all things marketing, will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.
As a Digital Marketer, you will work on tasks that contribute to the success of digital campaigns. Ideally, you should have a basic knowledge of digital marketing tactics.
Responsibilities
Assisting in the formulation of strategies to build a lasting digital connection with consumers·
Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness·
Be actively involved in SEO efforts (keyword, image optimization etc.)·
Provide creative ideas for content marketing.
Measure the performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)·
Acquire insight in online marketing trends and keep strategies up-to-date
Qualifications
Candidates should possess a Bachelor's Degree qualification.
At least 3 years of experience.
Excellent understanding of digital marketing concepts and best practices
Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
Basic understanding of Google Ads, SEO, Facebook Ads, etc.
Basic knowledge of basic digital marketing principles - competitive research, keyword research, etc.
Basic understanding of different digital marketing KPIs and analytics.
Analytical mindset and critical thinking.
Excellent communication and interpersonal skills.
Ability to multitask, work independently, and thrive in a fast-paced environment.