• Application Deadline: Thu, 26 May 2022 00:00:00 GMT
• Position: Product Marketing Partner


• Job Type Full Time


• Qualification BA/BSc/HND , MBA/MSc/MA


• Experience 3 - 5 years


• Location Lagos


• Job Field Media / Advertising / Branding 

Job Objective (s)

• Collaborate with internal and external stakeholders to create and execute marketing campaigns and outbound communication including messaging, product launches, and go-to-market strategies.

Responsibilities

• Be the expert on each respective product/channel target market.


• Know who they are, how they buy, and the criteria. 


• Work closely with sales and product teams to develop product features, key messaging, and value proposition. 


• Plan and participate in the launch of new services and products with the involvement of all necessary stakeholders. 


• Work across several aspects of marketing – from branding and positioning to targeted outreach and strategy, go-to-market strategy, campaigns, advocacy, events, and communication. 


• Create and execute innovative strategies and marketing plans that drive awareness, engagement, and product adoption.


• Leverage marketing insights to better understand our customers and represent the voice of the customer.


• Forecast, measure, and report the results of various projects with partners, including co-created and/or co-branded content promotions, lead sharing, and/or event partnerships campaign reporting and analysis on a weekly, monthly, and quarterly basis.

Qualifications

• Minimum of a Bachelor’s Degree.


• MBA, MSC, MA, ML, and/or professional qualification is an added advantage.


• 3 - 5 years of relevant marketing/banking experience.

Candidates Profile:

• Our ideal candidate must have knowledge of product development and management. Must have demonstrable experience in developing and managing successful marketing and communications plans and/or materials.

Knowledge & Skills Required:

• Marketing, product/service development & management.


• Brand creation, management & rejuvenation.


• Insight generation.


• Product development & marketing processes.


• Experiential marketing


• Team & Individual behavioural dynamics.


• Written and verbal communications.


• Interpersonal/relationship management skills.


• Demonstrable experience in developing and managing successful marketing and communications plans and/or materials.


• Presentation skills.


• Organisation & coordination.


• Prudent budget management.

What We Expect From You

• High degree of professional ethics, integrity, and responsibility.


• Highly organised, proactive, ability to work independently and take ownership of tasks assigned.


• Team player with the ability to work under pressure and ability to work with a wide variety of people and maintain an excellent business relationship.


• High sense of confidentiality and discreteness.

What You Should Expect From Us:

• Our corporate culture is defined by our core values. We do not just train our people to be the best in the job, we also offer encouragement, recognition, and rewards.


• Whatever level you are at in your career, we offer plenty of opportunities and support to build a rewarding career at UBA.


• Here in UBA, our employees are our greatest assets and so we built a recognition and reward system that boosts productivity and enhances staff retention, instituting a culture of meritocracy.