• Application Deadline: Wed, 7 Jun 2023 00:00:00 GMT
• Position: Intermediate Marketing Consultant


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience 8 years


• Location Nigeria


• Job Field Sales / Marketing / Retail / Business Development 
  

Job Description

• This role is responsible for the management of the brand across line of businesses within the country, the role will serve as a resource, concept generator and execution manager to the overall business.


• The role will also work together with the Marketing Executive to ensure the implementation of the brand and digital marketing strategy.

Role Description

• Implements all through-the-line marketing activities.


• Implements marketing plans for selected market segments.


• Manages and updates various databases.


• Manages digital assets – website & social media.


• Manages Agency relationship and oversees content creation.


• Supports the leads management process.


• Manages office admin and budget.


• Constructs marketing messages directed at intermediaries and end customers.


• Identifies new business sales opportunities and builds it into marketing messages.


• Monitors marketing business environment and competitor activities and offerings.


• Gathers information on local and international market trends for relevant product set


• Conducts marketing presentations.


• Develops understanding of BU segments utilising research data & any other data sources available.


• Is responsible for the conceptualisation and execution of marketing events.


• Identifies, builds relationships and interfaces with internal and external resources.


• Takes appropriate decisions vis-a-vis marketing inventory.


• Provides marketing support activities to distribution channels consulting function, serving as a resource and concept generator to the marketing manager(s).

Key Result Areas

• Brand Growth


• Implementation of PR and Sponsorship Strategy.


• Implementation of Responsible Business and Corporate Social Responsibly Efforts.


• Design, procurement/production, and distribution of marketing materials.


• Monitoring digital engagement and metrics.

Personal Effectiveness:

• Accountable for service delivery through own efforts.


• Individually accountable for managing own time, tasks and output quality over periods of up to 3 months


• Makes increased contributions by broadening individual skills.


• Collaborates effectively with others to achieve personal results.


• Accepts and lives the company values.

Qualifications & Experience:

• A first degree in the social sciences. A Marketing degree would be of an advantage


• Digital marketing experience


• A member of a marketing institute


• Good analytical skills


• Minimum of 8 years marketing/brand management experience

Skills

• Business, Business Environment,


• Digital Consumer Engagement,


• Digital Marketing,


• Marketing, Marketing Activities,


• Marketing Planning, New Businesses,


• New Business Sales,


• Research Data,


• Researching, Resources

Education

• Bachelor of Science (BSc)