Job Description
Key Responsibilities and Deliverables
Manage promotional activity:
- Facilitate the implementation of promotion grids
- Ensure field force are informed about time frames for promotions
- Communicate promotional activities to field force
- Ensure understanding of objectives of various promotions
- Ensure POS material is delivered to stores
- Ensure sufficient stock has been ordered within required timeframes
- Ensure promotional activities have been implemented and maintained
- Provide feedback to relevant stakeholders
- Monitor competitor’s new innovations
- Analyses and manage data integrity (Field comms).
Achieve POP objectives:
- Ensure generic Planograms are implemented
- Ensure store-specific planograms and category flows are implemented and maintained
- Provide feedback to Clients with regards to forward share changes
- Ensure forward share is reflected on shelf as per rate of sale
- Ensure market share is reflected in the category
- Ensure shelf health is implemented and maintained.
Effective and efficient achievement of targets:
- Communicate sales targets to the Field Force
- Increase volumes in stores
- Identify in-store cross-merchandising opportunities
- Ensure stock pressure is applied
- Ensure forward share reflects Rate of Sales (ROS)
- Monitor in-store pricing
- Ensure out-of-stocks are limited
- Ensure sufficient ordering of stock on Nominated Order Day (NOD)
- Ensure delivery of stock as per Nominated Delivery Day (NDD)
- Minimise credit notes
- Monitor sales to ensure sales targets are achieved
- Drive ad-hoc promotions to increase sales
- Develop alternative strategies to increase sales
- Ensure timeous promotional activities are implemented.
Control expenses:
- Pro-active operational excellence
- Manage the resources required to ensure efficient and effective day-to-day operations of store execution including flexible people and resource allocation
- Continuous monitoring of service delivery
- Ensure implementation of systems to promote efficiency
- Implementation of sales initiatives and value-adding store operations
- Ensure all company assets are maintained according to company policy
- Manage staff in-store book communication and feedback.
Highly effective business insights and execution:
- Identify and act on new business opportunities
- Share information with relevant stakeholders
- Effective data collection and analysis
- Provide insights for improvements and new ways of driving sales:
- Plan and implement sales operations for clients and customers based on the analysis of sales data
- Monitor and evaluate new innovations
- Monitor competitor’s new innovations.
Stakeholder engagement:
- Pro-actively influencing and managing relationships between the client, customers and operational staff to ensure growth for clients and customers
- Provide continuous feedback as per client requirements
- Compile regular reports to relevant stakeholders
- Provide continuous feedback as per client requirements (competitor activities, promotions, ROS, product recalls, innovations, pricing, planograms, urgent deliveries)
- Liaise with customers and depot’s (stock pressure, stock holdings, new innovations, deliveries, credit notes, special deliveries, staff, ROS, price, reviews, category flows, planograms)
- Compile trade visit reports
- Compile trade contact reports
- Compile regular reports to Regional Managers
- Conduct review meetings with client
- Provide feedback via feedback platform (e.g. IVR / Grapevine / Field Comms / Manual tracking).
Monitor new innovation:
- Inform field force of new innovations
- Monitor speed to market
- Monitor stock in DC
- Negotiate new or existing listings in stores with store managers
- Distribute trade presenters to Field Force and customers
- Provide feedback to clients
- Monitor sales
- Manage staff in-store book comm. and feedback.
Effective People Management:
- Take full responsibility for performance management of all direct reports, managing their performance in relation to quality standards and agreed benchmarks and objectives, focusing on all aspects of sound
- people management:
- Recruitment and selection, induction and orientation, training and development, rewards and remuneration, succession planning and performance management
- Ensure compliance with regards to leave, adherence to dress code, management of health and safety and adherence to staff welfare
- Ensure accurate in-store administration, provide updated stocking files and support staff with in-store conflict/issues
- Ensure appropriate levels of management and accountability
- Motivate, delegate and empower appropriately, enabling direct reports to take responsibility and display creativity and initiative
- Ensure effective knowledge sharing.
Effective teamwork and self-management:
- Follow through to ensure that personal quality and productivity standards are consistently and accurately maintained
- Demonstrate consistent application of internal procedures
- Plan and prioritise, demonstrating abilities to manage competing demands
- Demonstrate abilities to anticipate and manage change
- Demonstrate flexibility in balancing achievement of own objectives with abilities to understand and respond to organisational needs
- Manage own career development by staying abreast of any technical and industry change.
Requirements
- Degree in Sales & Marketing/Business Management/ Commerce or any
relevant Degree
- Valid Driver’s license and own vehicle
- 2 - 3 years sales experience in FMCG environment at a managerial/
supervisory level.
Salary
Market Related.