• Application Deadline: Fri, 30 Jun 2023 00:00:00 GMT
• Position: Head of Marketing


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience 10 years


• Location Lagos


• City Lekki


• Job Field Sales / Marketing / Retail / Business Development 
  

Job Description

• Overseeing the marketing department operations


• Evaluating and developing marketing plans and marketing strategies


• Planning, directing, and coordinating marketing efforts.


• Coordinatingcorporate and individual engagement, contracts implementation, and tariff, value for money,customer feedback and satisfaction.


• Ensure repeat business.


• Formulate brand plan and propose various marketing strategies in accordance to corporate policy for hospital brand


• To execute the various activities planned as per the phase-wise Marketing plans for example, Workshops Camps, Patient Education Program, Life – Style Management Program Etc.


• To explore new product feasibility for business plan.


• To conductregular fieldwork to understand and develop sound marketing plan.


• Communicating the marketing plans and calendar.


• Researching demand for our products and services.


• Working and implementing research for developing pricing strategies to maximize profits and increasemarket share while balancing customer satisfaction.


• Identifying potential customers.


• Developing promotions with publicrelations in line with clientrequest and feedback.


• Developing and managing public awareness campaigns with legal permission for the industry.


• Formulating marketing collaterals


• Building brand awareness and positioning.


• Coordinatingsales and lead generation efforts.


• Implementing marketing strategies that meet overall organizational goalsTo plan various activities as per the phase-wise marketing strategic plans.


• Assessing strategic partnership opportunities for marketing initiatives


• Overseeing the marketing department’s individual projects


• Managing relationships with the media and the wider community


• Creating a communication plan to be used across all marketing and PR


• Evaluating the effectiveness of old marketing programs and the viability of new ones


• To carry out research activity related to marketing plan evolved.


• To explore newer geographical area new markets, for customer target for hospital.


• Monthly detailed report of the activity should be submitted to the management


• Weekly progress report should be submitted in brief to management about the activities assigned.

Qualification and Experience

• Minimum of a Degree in Marketing, any Social Science or any other discipline


• At least 10 years’ postgraduate experience.

Skills and Knowledge:

• Negotiation and persuasion skills


• Relationship and project management skills


• Decision making


• Business intelligence


• Good teamwork


• networking ability


• Adaptability


• Commercial awareness


• Strong attention to details


• Good organization and planning

Competencies

• Excellent communication


• Good interpersonal relationship