• Application Deadline: Fri, 16 Jun 2023 00:00:00 GMT
• Position: Head, Marketing & Sales


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience 5 - 7 years


• Location Lagos


• City Victoria Island


• Job Field Sales / Marketing / Retail / Business Development 
  

Job Brief

• We are looking for a Head of Marketing who’ll lead all our marketing activities from social media and digital campaigns to advertising and creative projects.


• Head of Marketing responsibilities include developing plans to help establish our brand, allocating resources to different projects and setting short-term and long-term department goals. If you’re a skilled Marketing strategist, able to inspire your team members, we’d like to meet you.


• Ultimately, you will run our Marketing department in ways that promote higher profitability and competitiveness.

Responsibilities

• Craft strategies for all Marketing teams, including Digital, Advertising, Communications and Creative.


• Prepare and manage monthly, quarterly and annual budgets for the Marketing department.


• Set, monitor and report on team goals.


• Design branding, positioning and pricing strategies.


• Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material).


• Analyze consumer behavior and determine customer personas.


• Identify opportunities to reach new market segments and expand market share


• Stay up to date on the latest marketing trends.


• Craft quarterly and annual hiring plans.


• Monitor competition (acquisitions, pricing changes and new products and features).


• Coordinate sales and marketing efforts to boost brand awareness.


• Participate in the quarterly and annual planning of company objectives.

Requirements

• B.Sc or M.Sc in Marketing or any relevant field.


• Work experience as Head of Marketing, preferably within our industry (5 - 7 Years)


• Experience running successful marketing campaigns.


• Solid knowledge of web analytics and Google Adwords.


• Experience with CRM software.


• Leadership skills with the ability to set and prioritize goals.


• Analytical mind.


• Skilled in content management and creation.