Creative Content Creator - Video Production (Facebook Ads) - Immediate Purchase Focus at Vitalvida

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
2 years ago

Additional Details

Job ID
48524
Job Views
82

Job Description



We are seeking a talented and experienced Creative Content Creator to join our team and help us create impactful videos exclusively for our Facebook ads campaign. This is an exciting opportunity to make a significant impact on our brand and drive immediate purchase decisions from cold audiences.


Responsibilities:



  • Collaborate closely with the marketing team to understand campaign objectives and target audience.

  • Conceptualize creative ideas and strategies to effectively communicate our product's value proposition and drive immediate purchase decisions.

  • Storyboard and script video concepts, ensuring they align with brand guidelines, campaign goals, and the goal of leading to immediate purchases.

  • Handle end-to-end video production, including shooting, editing, and post-production processes, with a strong focus on generating purchase intent.

  • Create visually appealing and engaging videos that resonate with our target audience and compel them to make a buying decision.

  • Optimize videos specifically for Facebook ads, ensuring they adhere to best practices and achieve maximum impact in driving immediate purchases.

  • Conduct regular research on industry trends and competitor campaigns to stay up-to-date with the latest video marketing techniques that generate purchase intent.

  • Collaborate with cross-functional teams, including designers, copywriters, and marketing managers, to ensure seamless execution of video projects focused on driving immediate purchases.

  • Continuously iterate and optimize video content based on performance metrics, user feedback, and market insights, with a strong emphasis on generating immediate purchase decisions.


Requirements:



  • Proven work experience as a Creative Content Creator, Video Editor, or similar role.

  • Strong portfolio showcasing your video production and editing skills, particularly in creating videos for Facebook ads that drive immediate purchase decisions.

  • Proficiency in video editing software (e.g., Adobe Premiere Pro, Final Cut Pro) and motion graphics tools.

  • Excellent storytelling and scriptwriting abilities, with a keen eye for detail and aesthetics that drive purchase intent.

  • Solid understanding of Facebook ad best practices, including video specifications, aspect ratios, and duration limits, with a specific focus on generating immediate purchases.

  • Up-to-date knowledge of video marketing trends and techniques that lead to quick purchase decisions.

  • Ability to work in a fast-paced, deadline-driven environment, managing multiple projects simultaneously.

  • Strong communication skills and ability to collaborate effectively with team members.


Preferred Qualifications:



  • Experience in e-commerce or digital marketing industries.

  • Familiarity with Facebook Ads Manager and ad targeting strategies for driving immediate purchases.

  • Basic knowledge of video SEO and optimization techniques that influence purchase intent.

  • Ability to create compelling and persuasive call-to-action (CTA) elements in videos that lead to immediate purchase decisions.


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