Develop and implement sales and marketing strategy and plan to ensure profit maximization and excellent customer service. Ensure the achievement of sales targets.
Ensure product availability and visibility in trade through enforcement of healthy stock level in distributor’s warehouse and retailers stores, HORECA & Key Account according to company standard.
Ensure that pricing structure reflect market reality when compared with competitors and drive new product development.
Identify, nurture and harness new business opportunities to grow market shares through monitoring trend and development in market place and ensure customers satisfaction.
Prepare monthly, quarterly and annual sales report according to sales director and company set standard.
Provide supervision through field visits, observations and measurement of results to include performance appraisals and salary reviews.
Develop competencies and processes required to create an effective and efficient sales force.
Create and implement effective direct and indirect sales strategies, to develop neighborhood sales strategy towards achievement of sales goal.
Plan and co-ordinate information/data gathering and analysis to track CWAY brand against competition with the view to sustaining CWAY market leadership.
Establish effective relationships and collaborations with other departments (production, Finance & Logistics) to address key business issues and opportunities. Communicate company Food safety policy, requirements to customers and end users. Ensure outlet conform with food safety requirements, product storage, vehicle/logistics conditions and conduct/analyse customer feedback survey annually. Carry out product recall/withdrawal when necessary.
Job Requirements
First Degree in a relevant field
At least 3 years experience in FMCG sector, out of 1 year must be in Table Water sales.
Must be numerate and familiar with data analysis and reporting. Must be a person of high level of integrity and enthusiasm.