• Application Deadline: Fri, 30 Jun 2023 00:00:00 GMT
• Position: Business Development Executive


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience 5 years


• Location Lagos


• City Ilupeju


• Job Field Sales / Marketing / Retail / Business Development 
  

Essential Duties and Responsibilities

• Develop and implement an internal marketing programme.


• Plan, develop and deliver campaigns as agreed within timescales


• Build and develop communications with define/target audience


• Provide marketing plans, advertising and direct marketing campaigns


• Support the marketing manager in delivering cost effective budgets


• Work closely with in-house or external creative agencies to design marketing collateral


• Prepare creative content for both online and print campaigns (videos and blog post)


• Support LBSL social media channels (e.g. Twitter, Facebook and LinkedIn) to engage, motivate, and inform


• Organize and attend events such as conferences, seminars, receptions and exhibitions


• Maintain and update customer databases


• Research and analyses market trends, competitor, offerings, demographics and other information that affects marking strategies


• Identifies area for improvement in service offerings, sales tactics, marketing strategy and promotional activities.


• Weighs in on important decision involving services advertising, media channels and branding


• Monitors marketing activities and assists in adjusting strategies as needed.


• Adheres and implement all company policies and procedures.

KPIs

• Return on Marketing Investment each month


• Increase in revenue generation capabilities of LBSL (subject to actual/determined LBSL objectives)


• Sales Revenue

Qualifications and Work Experience

• Business-related field, from an accredited Higher Education Institution


• Five (5) years post-qualification experience in Business Management or any other relevant field


• Membership of relevant professional body

Skills & Attitude:

• Highly organized and keen attention to detail


• Proven ability to develop brand and marketing strategies


• Experience in monitoring service performance levels


• Exhibits a helpful behaviour beyond job requirements


• Well developed writing and negotiating skills


• Highly creative skills and commercial awareness


• A proactive approach to work, and quick to seek solutions to challenges


• High personal and professional integrity


• Good interpersonal abilities and communication skills


• Proven ability to prioritize and meet deadlines and targets


• Ability to work under pressure


• Good reporting and presentation skills


• A team player with a customer-oriented approach


• Well developed research and problem-solving skills


• Outstanding creative skills.


• Up-to-date with latest trends and marketing best practices


• Excellent competency in Microsoft office suite