• Application Deadline: Tue, 18 Jul 2023 00:00:00 GMT
• Position: Digital Marketer


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience 1 - 3 years


• Location Abuja


• Job Field Media / Advertising / Branding  , Sales / Marketing / Retail / Business Development 
  

Responsibilities

The ideal candidate should be able to:

• Create and upload content and images on the organization's website and all social media handles.


• Develops and maintains positive business relationships with prospective and existing clients.


• Consult with staff to understand the goals and scope of the desired marketing program.


• Write and dispatch email marketing campaigns.


• Research new online media opportunities that may benefit the business including mobile, social media, and development of blogs and forums.


• Develop graphical designs such as posters, webinar materials, articles, billboards, proposals for the website, and eye-catching creative briefs for social media platforms.


• Analyze existing website traffic and internet activities related to the company and services.


• Develops innovative strategies to attract customers to the company’s brand through various web-based marketing programs and search engine optimization (SEO) techniques.


• Identifies appropriate social media platforms and other web-based tools to use in the promotion of each product and service.


• Oversee the implementation of online marketing plans; compile and analyzes data to measure the effectiveness of such plans.


• Provide accurate reports and analysis on campaigns to company management to demonstrate effective return on investment (ROI).


• Identify and recommend improvements and modifications to existing programs and additional or new marketing strategies and opportunities.


• Ensures projects are completed on time and within budget.


• To complete projects, Collaborate with and coordinate communication among information technology, sales, research, and other departments.

Education and Work Experience:

• B.Sc. in Marketing or any other IT related field.


• Minimum of 1-3 years experience in a similar role.


• Proven experience in managing SEO/SEM, marketing databases, email, social media, and/or display advertising campaigns. 


• Proven experience with website analytics tools (e.g. Google Analytics, Hootsuite, Net Insight, Omniture, Web Trends, Google AdWords, Keyword Planner, Search Console).


• Working knowledge of HTML, CSS, and JavaScript development and constraints.


• Understanding of our target audience and how to reach them.

Required Competencies:

• Strong verbal communication and articulation skills.


• Attention to detail and accuracy.


• Solid understanding of performance marketing conversion and online customer acquisition.


• Ability to work independently and flexibly.


• Capacity to prioritize and work across multiple projects.


• Proficiency in Graphic designing, Ms. Excel, PowerPoint, and Word.


• Ability to work with less or no supervision