• Application Deadline:
• Position: Growth Analyst


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience 2 - 3 years


• Location Lagos


• Job Field Data Science / Research 
  

Overview

• The Growth Analyst is primarily responsible for supporting the organisation’s growth effort by managing route plans for effective outlet coverage, tracking & reporting key performance indicators as well as analysing varying forms of data to derive insights for improved business operations


• Ultimately, the growth analyst provides the organisation with the analytical ammunition to drive sustainable business growth.

Responsibilities

• Build, monitor and maintain datasets & dashboards on BI tool(s) to facilitate real time performance visibility by relevant stakeholders, suggesting opportunities for improvements in business operations.


• Develop and optimise outlet coverage plans for sales & activation teams ensuring efficient utilisation of field resources for maximum impact.


• Extract, transform, and analyse data from various sources, including transaction, product, marketing, customer, and operational data to identify trends, patterns, and anomalies, and present findings to stakeholders via prepared reports.


• Perform ad-hoc data analysis to diagnose certain phenomena and answer questions on specific areas in the value chain as required by the activation manager.


• Devise and deploy methods for measuring execution/impact of key strategic initiatives, occasionally leading process implementation and/or ensuring compliance by field team or other functions.


• Support the frequent analysis of business performance required to inform decisions on activation, trade marketing and promotional activities as required by the activation manager.


• Enable field team through multiple performance & exception reporting providing first level support for all relevant data requests/inquiries as desired by sales/regional managers.


• Champion data-driven culture within the organisation by communicating and providing periodic training to the field team on data orientation, visibility and effective utilisation for improved execution.

Ideal Profile

• Bachelor's Degree in Computer Science, Mathematics, Engineering, Economics or any related field with significant quantitative content.


• 2-3 years of proven work experience in a growth, commercial or operations-focused data analyst role in an FMCG, eCommerce, distribution or related company.


• Strong technical ability with core expertise utilising data analysis tools such as Excel, SQL, Python, R, as well as a keen eye for high quality data visualisation


• Expert problem-solving skills and ability to think critically and strategically to identify opportunities for process improvement and business growth


• Excellent communication skills, including the ability to effectively communicate complex data findings to non-technical stakeholders in a clear and concise manner.


• Ability to work independently and collaboratively in a fast-paced environment, and manage multiple projects simultaneously.


• Detail-oriented and highly organised with a strong ability to prioritise tasks and meet deadlines.


• Positive attitude, strong work ethic, and a passion for leveraging data to drive business growth.