To win, develop, maintain, and expand relationships with Channel Partners across assigned region in Nigeria to continuously drive revenue growth (Acquisition and Retention).
Responsibilities
Strategy Execution:
Manage the whole Channel Partner network in Nigeria
Implement strategy and initiatives to grow the Channel Partners
Achievement of Budgeted sales through Channel network
Maintain and expand dealer channel/reseller network.
Promote productivity of the field force
Competition tracking and penetrate where competition exist
Develop processes for working with the Dealers.
Develop and maintains promotion programs for Dealers.
Performs routine audits/satisfaction surveys of Dealerships across the country.
Responsible for Dealer conflict resolution
Channel Management:
Identify potential /new Channel partners.
Work with channel partners to build sustainable channel, both depth and breadth to support subscriber growth expectations.
Implement a channel enablement framework throughout all territories.
Develop channel partner incentives jointly with Management, Marketing, Finance, by monitoring dealer requirements and requests on an ongoing basis.
Ensure all channel partner incentives are aligned with organizational goals
Proactively leads a joint partner planning process that develops mutual performance objectives, financial targets, and critical milestones associated with a productive partner relationship.
Proactively assess, clarify, and validate partner needs on an ongoing basis.
Manage potential channel conflict with other firm sales channels by fostering excellent communication internally and externally, and through strict adherence to channel rules of engagement.
Ensure partner compliance with partner agreements.
Drive adoption of company programs among assigned partners
Manage the Direct Sales Scheme
Relationship Management:
Develop a strong collaborative working relationship with the Channel partners.
Respond quickly to requests, work collaboratively to solve business problems, and communicate regularly with internal and external stakeholders.
Establish direct communication with channel partners, providing supports and advise.
Reporting and Analysis:
Analyze the business and service performance, providing insight that will help Channel Partners and grow the business in accordance with set goals.
Monitor competitive effects and trends in the channel.
Ensure that each report is accurate, concise, and timely.
People Management:
Responsible for team strength & performance level (attraction, selection, retention & development of the Channel Development team)
Ensure alignment with Team strength, performance and energy matched strategic requirements – under performers identified, improved or removed
Ensure direct reports live Company ethics
Departmental goals understood and actively pursued by team; work accountability clearly delegated
Performance reviews are done regularly, everyone has clear picture of current performance, recognition given where it is due and low performers are acted upon
Coaching & Mentoring
Qualifications
Candidates should possess a Bachelor’s Degree
MBA advantageous
Experience
Must have 5 - 7 years in a commerce, business administration or sales and marketing leadership role
Strong financial acumen and experience in channel partner management