• Application Deadline:
• Position: Head of Growth


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience 5 years


• Location Lagos


• Job Field Media / Advertising / Branding 
  

Role Description

• The Head of Growth is analytical and creative.


• A data driven person that uses technology to build and manage a comprehensive marketing plan, while at the same time leveraging their keen eye for design to become the custodian of everything that makes our brand special.

Responsibilities

What you'll do:

• Work with the sales, content and marketing team to monitor sales/cancellation rates and recommend mitigation options.


• Define, lead, collaborate, own and execute the end-to-end growth strategy.


• Beta testing. Audience development. Positioning. User research.


• Campaign planning and budgeting: working with the Senior team to recommend the right campaigns, phasing and spending.


• Initiate and implement improvements and creative solutions to increase campaigns activity


• Execute & optimize campaigns constantly to maximize ROAs


• Solid knowledge of our brand, products, values, mission and customer. And always connect the five.


• Enterprise modeling. Analytics. Market research. Competitive analysis.


• Copywriting. Copy editing.


• Beta testing. Audience development. Positioning. User research.


• Design and optimize marketing campaigns. Channel and product development. Product marketing.


• Promoting B2B experiences.


• Manage large-scale paid performance channels.


• Respond quickly to changes in online marketing and adapt to capitalize on new opportunities. Identify and execute real-time events and leverage them in the benefit of marketing opportunities


• Leverage analytics tools to optimize the marketing funnel


• Stay up-to-date with the latest industry trends, best practices, techniques, and target audience challenges


• Develop strong relationships internally and externally.

Expected Skills and Requirements

• 5+ years of experience in growth, digital marketing, communications and e-commerce.


• Proven experience leading and scaling cross-functional, dynamic teams.


• Hands-on experience with B2B demand generation and business development.


• Fluency in the full spectrum of technologies and tools, including (or similar) but not limited to: Google Suite, Google Analytics, Facebook, Instagram,Twitter, and LinkedIn.


• A bias for action, an unwillingness to leave problems unsolved and a restless curiosity for figuring out new ways of solving problems.


• Structured, pragmatic thinking, exceptional listening and communication skills, written and verbal.


• Proven ability and willingness to review, with meticulous attention to detail, all of the final work product that your team creates.


• Ambitious, articulate, proactive, and a fast-learning team player with a ‘can do’ attitude in a fast paced, ever changing virtual environment.


• Entrepreneurial, highly motivated and excited by the prospect of scaling a hyper-growth company.


• A digital native with a strong creative judgment and eye.


• An optimist with a sense of humor and high energy to drive and motivate those around you.


• Must be highly analytical and a natural problem solver.


• Must be comfortable analyzing large data sets, have expert level MS Excel skills, and be able to effectively communicate findings


• Ability to work independently and in a team environment.

Perks you should look forward to

• Daily light refreshment


• Health Insurance


• Learning and development oportunities


• Interest Free Staff Loan


• 13th Month


• Personal Time Off


• Employee Recognition packages


• Employee Celebration packages (Birthdays, Weddings, Childbirth and other life events) etc.