• Application Deadline:
• Position: Digital Marketing Associate


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience


• Location Lagos


• Job Field Media / Advertising / Branding 
  

Responsibilities:

• Collaborate with the agency team and clients to develop and execute digital marketing strategies that align with client's business goals and objectives.


• Conduct research and gather data to understand clients' target audiences, industry trends, and competitive landscapes.


• Assist in creating and implementing comprehensive digital marketing campaigns across various channels, including search engine optimization (SEO), pay-per-click (PPC) advertising, social media, content marketing, email marketing, and more.


• Manage and optimize digital advertising campaigns, including keyword research, ad copywriting, campaign setup, bid management, and performance tracking.


• Monitor and analyze campaign performance metrics, such as impressions, clicks, conversions, and return on ad spend (ROAS), and provide regular reports and insights to clients.


• Collaborate with the creative team to develop compelling and engaging digital content, including website copy, landing pages, social media posts, blog articles, and email newsletters.


• Assist in managing clients' social media accounts, including content creation, scheduling, community management, and performance tracking.


• Stay up-to-date with industry trends, emerging technologies, and best practices in digital marketing, and proactively propose innovative strategies to enhance campaign effectiveness.


• Conduct website audits and provide recommendations for improving website visibility, user experience, and conversion rates.


• Collaborate with external partners, such as influencers, publishers, and media outlets, to execute strategic partnerships and promotional activities.


• Support the agency's business development efforts by participating in client pitches, creating marketing collateral, and contributing to proposals and presentations.


• Continuously evaluate and optimize digital marketing tactics to maximize ROI and deliver outstanding results for clients.

Qualifications:

• Bachelor's degree in marketing, communications, business, or a related field.


• Proven experience in digital marketing, preferably in an agency setting or a client-facing role.


• Strong understanding of digital marketing principles, channels, and best practices.


• Proficiency in data analysis and reporting to derive actionable insights.


• Excellent communication and presentation skills, with the ability to effectively communicate complex ideas to clients and team members.


• Creative thinking and problem-solving abilities to develop innovative solutions for clients.


• A collaborative mindset and the ability to work effectively within a team environment.


• Demonstrated passion for digital marketing and eagerness to stay up-to-date with the latest industry trends and technologies