Technical Sales Executive (Coating Inspector) - Delta at Devien Consult

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
2 years ago

Additional Details

Job ID
50922
Job Views
98

Job Description



Job Responsibilities



  • Develop and execute marketing plans to support brand objectives, including brand positioning, product launches, and promotional campaigns.

  • Conduct market research and analysis to identify customer insights, market trends, and competitor activities to inform marketing strategies.

  • Collaborate with the product development team to ensure alignment between brand objectives and product offerings.

  • Create and manage marketing collateral, including brochures, product catalogs, and promotional materials.

  • Develop and manage digital marketing initiatives, including website content, social media campaigns, and online advertising.

  • Monitor and analyze marketing campaign performance, utilizing data and metrics to optimize marketing activities and drive continuous improvement.

  • Collaborate with cross-functional teams, such as sales, production, and design, to ensure consistent brand messaging and integrated marketing efforts.

  • Plan and execute trade shows, exhibitions, and other marketing events to enhance brand visibility and generate leads.

  • Maintain strong relationships with key stakeholders, including customers, suppliers, and external agencies.

  • Stay updated on industry trends and best practices in brand marketing and make recommendations for innovative strategies.


Job Requirements



  • B.Sc in Marketing, Business Administration, or a related field. A Master's degree is a plus.

  • Proven experience in brand marketing, preferably in the paint manufacturing or related industry.

  • Strong understanding of marketing principles, including market research, branding, positioning, and product lifecycle management.

  • Excellent written and verbal communication skills, with the ability to create compelling marketing content and presentations.


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