• Application Deadline:
• Position: Marketing and Communications Officer


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience 2 - 3 years


• Location Lagos


• Job Field Sales / Marketing / Retail / Business Development 
  

Job Description

• We are looking to hire an adept, resourceful, and dedicated marketing and communications officer to join our team.


• The MarCom officer will support our internal and external communications strategy, write and distribute publicity materials, manage communication channels, and coordinate promotional events.

What You Will Do

• Write, edit, and distribute content, including publications, press releases, website content, promotional materials, speeches, and other marketing materials that communicate our activities, products, and/or services.


• Produce internal communications materials and engagement across a range of channels.


• Coordinate the design of promotional materials with the design team and distribute via online and offline channels.


• Ensure that all communications and marketing materials align with brand standards.


• Execute marketing campaigns on all channels.


• Execute tests, collect and analyze data, and identify trends and insights in order to achieve maximum ROI in paid search campaigns.


• Track, analyze and report website analytics, pay-per-click (PPC) initiatives, and marketing campaigns.


• Maintain records of media coverage/mentions and collate analytics and metrics for quick decision-making.


• Maintain digital media archives including photos and videos.


• Respond to media inquiries and perform media outreach to achieve brand placement in publications.


• Develop escalation protocols for managing communication crises, should they arise.

Requirements

• Bachelor's Degree in any related field.


• A Bachelor's Degree with experience as a communications officer or equivalent experience in a similar role is strongly desired.


• 2 - 3 years relevant experience in a communications role.


• To succeed in this role, you must be a creative and analytical thinker with excellent communication and interpersonal skills.


• Familiarity with B2B and B2C advertising campaigns.


• Hands-on experience with web content management tools, like WordPress.


• Knowledge of SEO and Google Analytics.


• Experience with marketing campaigns on social media.


• Excellent verbal, written communication and presentation skills.


• Must possess exceptional writing skills and be able to compose engaging and accurate content.


• Knowledge of any design software.


• Understanding of communications, public relations, and marketing best practices.


• Ability to think strategically and identify ways to improve communication efforts.


• Must be resourceful and take initiative even when given minimal direction.