Job Description
Job Summary
The role is to provide high quality executive personal assistant and digital marketing support to the Co-founder, Provide an efficient and responsive administrative, organisational, and marketing service.
Job Description
- Complete a broad variety of administrative tasks for the Co-founder including managing an extremely active calendar of appointments
- Execute a variety of organic and paid acquisition channels like content creation, content curation, pay-per-click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
- Design, build and maintain our social media presence
- Measure and report performance of all digital marketing campaigns, and assess against goals
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Instrument conversion points and optimize user funnels
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies. Write, review, edit, and update content for organisation websites, blogs, marketing materials, and similar platforms
- Conduct research to learn more about current trends, developments, and perceptions in alignment to the brand
- Create and edit high-resolution videos, pictures, and posts
- Maintain and manage multiple pages on different platforms Facebook, Instagram, Twitter, LinkedIn
- Attend networking events
- Preparing accurate reports on our marketing campaign’s overall performance.
- Fix error in online content, arrange webinars, webcasts and other digital experiences.
- Monitor competitor and customer insights analysis.
Job Requirements
- Candidates should possess a Bachelor's Degree
- Minimum of 3 years plus proven experience as a Digital Marketer
- Demonstrable experience leading and managing SEO/SEM, database marketing, email campaigns, social media and/or display advertising campaigns.
- Solid understanding and experience running successful Advert (especially on Google, YouTube, Facebook, Twitter, Instagram).
- Proficient with Word Press and Elementor page builder
- Basic programming experience in HTML, CSS, and JavaScript
- Evidence of tasks carried out with results.
- Excellent Google Analytics knowledge & channel marketing analytics
- Knowledge about content creation strategy and marketing.
- A high level of attention to detail and good organizational skills.
- Ability to work effectively within a team and independently.
- Ability to work under pressure and meet deadlines.
- The capacity to prioritize and work across multiple projects
- Strong analytical skills and data-driven thinking.
- Knowledge of blockchain experience is a plus
- Excellent Research Skills
- Proficiency with Photoshop and CorelDraw for designs
- Video editing skills or readiness to learn is an advantage
- Possess ownership mentality and intrapreneur.