Communications Manager at Rashak Agro

Job Overview

Location
Lagos, FCT
Job Type
Full Time
Date Posted
2 years ago

Additional Details

Job ID
51739
Job Views
97

Job Description



Job Description



  • The ideal candidate will play a critical role in shaping the way our company is perceived by key audiences.

  • You will drive brand awareness by being involved in all stages of the communications process from concept to message development to result oriented evaluation.


Responsibilities



  • Develop PR and external comms strategies in partnership with business leads to advance business objectives

  • Coordinate the production of promotional materials including releases, media kits, and presentations

  • Use social media to tell our story in creative and inspiring ways that resonate with various audiences

  • Manage website content and design to ensure delivery of clear and creative content


Key Responsibilities


DEVELOP AND IMPLEMENT COMMUNICATION STRATEGIES:



  • Create comprehensive communication plans that align with organisational objectives.

  • Identify target audiences and develop tailored messaging for each group.

  • Utilise various communication channels (such as newsletters, websites, social media, and press releases) to deliver key messages effectively.


BRAND MANAGEMENT:



  • Maintain and enhance the organization's brand identity and reputation.

  • Develop brand guidelines and ensure consistent implementation across all communication materials.

  • Monitor brand perception and make necessary adjustments to messaging and strategies.


INTERNAL COMMUNICATION:



  • Facilitate effective internal communication within the organisation.

  • Develop and implement strategies to improve employee engagement and ensure alignment with organisational goals.

  • Coordinate and organise internal events, meetings, and town halls to promote transparency and foster a positive work culture.


EXTERNAL COMMUNICATION:



  • Act as the organisation's spokesperson and main point of contact for media relations.

  • Build and maintain relationships with journalists, media outlets, and relevant industry influencers.

  • Draft and distribute press releases, manage media inquiries, and coordinate interviews or statements.


CRISIS COMMUNICATION:



  • Develop crisis communication plans and protocols to ensure effective handling of potential crises or issues.

  • Serve as the primary communication liaison during crises, providing accurate and timely information to stakeholders.

  • Mitigate potential reputational risks through proactive communication strategies.


CONTENT CREATION AND MANAGEMENT:



  • Create engaging and informative content for various platforms and channels.

  • Manage the organisation's website, blog, social media accounts, and other digital communication channels.

  • Monitor and analyse communication metrics to evaluate the effectiveness of campaigns and adjust strategies as needed.


Required Qualifications & Experience:



  • Bachelor's degree in Communications, Public Relations, Marketing, or a related field.

  • 5+ years' of experience in communications operations

  • Proven experience in a similar communications role, preferably in a corporate or nonprofit or impact for profit environment.

  • Excellent written and verbal communication skills, with the ability to craft clear and compelling messages.

  • Strong strategic thinking and analytical skills.

  • Proficiency in using various communication tools and platforms.

  • Familiarity with media relations and crisis communication.

  • Ability to work under pressure and manage multiple projects simultaneously.

  • Exceptional interpersonal skills and the ability to collaborate effectively with diverse stakeholders.

  • Attention to detail and a commitment to maintaining high-quality standards.


Similar Jobs

Cookies

This website uses cookies to ensure you get the best experience on our website. Cookie Policy

Accept