Marketer at Optimal Errand Services

Job Overview

Location
Lagos, FCT
Job Type
Full Time
Date Posted
2 years ago

Additional Details

Job ID
52655
Job Views
98

Job Description



Job Summary



  • We are looking for an experienced Marketer who will play a pivotal role in developing and implementing marketing strategies to promote our services and our brand. He/She will be responsible for driving customer engagement, generating leads, and supporting business growth through effective marketing campaigns.


Responsibilities



  • Develop and execute comprehensive marketing strategies aligned with organizational goals and target market segments.

  • Conduct market research and analysis to identify consumer insights, market trends, and competitive landscape to inform marketing strategies.

  • Drive prospect generation activities through targeted marketing campaigns and initiatives. Develop and implement lead nurturing strategies to convert prospects into customers.

  • Develop brand guidelines and ensure their adherence in all marketing communications. Monitor brand perception and make recommendations for brand improvements.

  • Prepare regular reports and presentations to communicate marketing results, trends, and recommendations to stakeholders and management.

  • Conduct market research and competitor analysis to identify market opportunities and customer preferences. Gather and analyse customer feedback, reviews, and behaviour to generate insights and improve marketing strategies.

  • Develop and communicate marketing initiatives, timelines, and objectives to management and internal stakeholders.

  • Cultivate and maintain relationships with key stakeholders, such as customers, vendors, influencers, and media outlets.


Requirements



  • Minimum of HND in Marketing, Business Administration, or any related field.

  • At least 2 years relevant work experience.

  • Proven success in developing marketing plans and campaigns.

  • Excellent written and verbal communication skills.

  • Must be resident in Abuja


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