Staying up-to-date on consumer research and market trends.
Creating strategies to enhance a brand’s visibility and market share.
Creating strategies to drive communication across all mediums. Via mail, social media and various forms of advertising and marketing.
Create, write copy and brand strategy documents.
Developing of brand stories and strategies.
Organize and participate in all meetings with clients and design content for all brands and administer all projects in various segments.
Assist to promote all brands with the help of various social networking sites and associate e-content tools and maintain awareness for all campaigns and design all PR plans and proposals.
Participate and recommend various brand awareness activities for the organization and implement all marketing strategies for all brands and implement all programs as per requirement.
Briefing and collaborating with creative teams.
Leading ideation and brainstorming sessions.
Develop custom brand management plans for each product and submit updated summaries on brand exposure to management each month
Conduct research on client's marketing strategies, customer profiles and market share to develop a strong sense of strengths, weaknesses and opportunities to improve brand positioning.
You are expected to follow and predict trends in order to develop strategies that succeed in a changing marketplace and anticipate shifting customer profiles.
To expand the customer base of the business.
Establish relationships with clients from African countries and other countries in a multicultural environment.