The Brand Manager will be the primary custodian of the brand and responsible for all customer and staff engagement initiatives.
This person will ensure the Renmoney brand is properly defined, interpreted, and executed in all media. They will oversee design, campaign management, and social media management.
Responsibilities
Build a world-class brand (design & positioning) & manage the ‘look and feel’ of all brand properties.
Content ideation and creative storytelling across traditional and online/social media.
Support the development and dissemination of brand & culture initiatives via internal communications.
Drive revenue growth through product communications and customer engagement.
Develop a data-driven process to test the effectiveness of brand initiatives such as AB tests.
And other assigned tasks
Requirements
4 years’ experience in creative ideation & execution, 3 years project/people management experience