Business Development Associate at Mkobo Microfinance Bank Limited (Mkobobank)

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
2 years ago

Additional Details

Job ID
54167
Job Views
116

Job Description



Job Role


Responsibilities



  • Provide strategic and marketing plans to enable the attainment of Mkobo Revenue and profitability goals.

  • Drive and achieve the business objectives.

  • Drive the growth of Mkobo’s products through exceptional management of existing partnership relationships and signing up new partners.

  • Responsible for identifying and driving engagements with target Companies for Early-pay partnership opportunities and their seamless onboarding strategies.

  • Ensure consistent growth of the Bank’s risk assets and liabilities in line with defined targets.

  • Creating and developing new innovative ways to communicate Mkobo’s service promise to existing and prospective customers/partners.

  • Ensure that long-term customer relationship is maintained to achieve the goals of the company.

  • Conduct direct marketing of the Company’s products and services to help maximize revenue.

  • Provide prompt response to customer enquiries on products or existing account queries.

  • Maintain and develop new customer accounts, and liaise with the operations team to onboard the Customers.

  • Define, measure, monitor and report via a dashboard on marketing & sales KPI and metrics on a weekly and monthly basis and suggest improvements on an ongoing basis.

  • Keeps management informed by submitting activity and results reports, such as daily call reports, weekly work plans, and monthly and annual territory analyses.

  • Monitor competition by gathering current marketplace information on pricing, products, new products, delivery schedules, etc.

  • To study the market conditions, and competitions, and identify gaps within the market and the substitutes coming into the market.

  • To organize activities relating to sales and marketing promotions that will help increase awareness and generate new business.

  • Contribute to the annual sales and marketing plan


Knowledge



  • Knowledge of the Financial Services sector and the current trends

  • Knowledge of online and offline marketing strategies and tools.

  • Knowledge of relationship building and customer management

  • Strong business acumen and knowledge of the low-income market

  • Comprehensive knowledge of consumer lending, payroll lending and public sector credit products.

  • Sound knowledge of Micro, small and medium enterprise market and lending methodology especially around POS products.


Skills



  • Developing and managing a highly efficient marketing team

  • Strong marketing and business development skills

  • Sound interpersonal and negotiation skills

  • Good oral, written, and presentation skills

  • Leadership, Supervision and Coaching skills

  • Detail-oriented with strong analytical skills

  • Goal-oriented, needs to be focused and achieve targets

  • Excellent communication and organization skills


Qualification/Experience



  • A minimum of first degree or its equivalent in a business-related discipline (additional qualification or degree in any finance or business-related discipline may be an advantage).

  • A minimum of four (4) years post-qualification experience out of which, at least three (3) must have been in the financial services industry.

  • Evidence that the candidate possesses proven skills and competencies in practicals.

  • Financial services or technology company experience will be beneficial.

  • Excellent knowledge of MS Excel, and PowerPoint;


Key Behaviors



  • Ethical, high level of integrity

  • Good communication and listening skills and team player

  • Professional, responsible and accountable

  • Quality and customer focused, open to ideas and change

  • Commitment to the Company’s vision and values


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