• Application Deadline:
• Position: Digital Marketing Manager


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience


• Location Lagos


• Job Field Media / Advertising / Branding 
  

About the job

• Manage the strategy and setup of paid campaigns.


• Measure and optimise our paid marketing using vendor-specific dashboards, Google Analytics, Google Data Studio, Appsflyer, and Mixpanel.


• Research and test partnerships with new vendors to expand our reach and lower cost-per-acquisition.


• Collaborate with marketing teammates to maintain a consistent brand voice and message across all paid programs.


• Craft landing pages and lead-gen forms for our content to distribute through relevant paid programs.


• Stay up-to-date with digital marketing trends and potential new channels and strategies to keep us ahead, including updates to social media marketing, attribution, and programmatic media buying.


• Manage the day-to-day operational matters of ad planning, campaign management, and performance reporting.