Corporate Communications & Brand Manager at Norrenberger Financial Group

Job Overview

Location
Lagos, FCT
Job Type
Full Time
Date Posted
2 years ago

Additional Details

Job ID
54887
Job Views
137

Job Description



Job Description

In this position, you crucial role in driving business growth, ensuring our brand consistency, and maintaining a competitive edge in the market.



  • Conduct thorough market research and analysis to identify market trends,

  • competitive landscape, and opportunities for growth.

  • Develop and implement brand guidelines and standards to maintain a strong and unified brand presence.

  • Identify and evaluate potential strategic partnerships, collaborations, and alliances that align with the corporate strategy and enhance the brand's reach and reputation.

  • Oversee the creation and execution of integrated marketing campaigns to enhance brand awareness and perception.

  • Monitor brand performance metrics and conduct regular market research to gain insights and recommend strategic brand positioning improvements.

  • Develop and implement the overall brand strategy in alignment with the company's goals and objectives.

  • Define and maintain brand guidelines, ensuring consistent messaging, visual identity, and tone of voice across all brand touchpoints.

  • Develop and manage the department's budget, ensuring effective allocation of resources to support strategic initiatives and achieve desired outcomes.


Requirements



  • Candidates should possess a Bachelor's Degree qualification

  • Proven experience with a minimum of five (5) years in brand management, preferably in the financial services industry.

  • Strong analytical skills with the ability to conduct market research, analyze data, and derive insights.

  • Excellent understanding of marketing principles and practices, including integrated marketing communications and digital marketing.

  • Demonstrated track record of developing and executing successful strategic initiatives.

  • Exceptional leadership and team management skills.


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