Content Creator at Tranter IT Infrastructure Services Limited

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
2 years ago

Additional Details

Job ID
55291
Job Views
71

Job Description



Salary: 100,000 


Summary:


Our client is seeking to employ a Content Creator who will be responsible for developing and executing creative content strategies to enhance our online presence and drive brand awareness. This role will require a skilled and innovative individual with a passion for storytelling, and strong writing abilities


Responsibilities:



  • Create a comprehensive content strategy aligned with the company's marketing objectives.

  • Identify target audience personas and develop content tailored to their needs and preferences.

  • Conduct market research and competitor analysis to stay updated with industry trends and best practices.

  • Develop compelling and shareable content, including articles, blog posts, social media posts, infographics, videos, and other multimedia formats.

  • Ensure all content is consistent with the brand voice, style, and guidelines.

  • Optimize content for SEO to improve organic search rankings and increase website traffic.

  • Manage and maintain social media platforms, including content scheduling, community engagement, and follower growth strategies.

  • Develop creative and impactful social media campaigns to promote brand awareness and engagement.

  • Plan and execute email marketing campaigns, including newsletters, promotional offers, and lead nurturing sequences.

  • Monitor email campaign performance and make data-driven improvements.


Qualifications:



  • Bachelor's degree in Marketing, Communications, Journalism, or a related field.

  • Proven experience in content creation

  • Excellent writing and storytelling skills, with the ability to adapt tone and style for different audiences and platforms.

  • Proficiency in using various content creation tools.


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