• Application Deadline:
• Position: Growth and Marketing Lead


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience 3 years


• Location Ogun


• Job Field Sales / Marketing / Retail / Business Development 
  

About this role

• Growth and Marketing Lead will lead our marketing strategy, execution, and operational management for Grazac initiatives with focus on our academy.


• As a Growth and Marketing Lead, you will work with content creators, designers, social media strategists, program/community managers and customer support to increase the awareness of our academy, boost our customer acquisition funnel and close partnership deals that directly have impact on our revenue.


• The Growth and Marketing lead should be an individual who is growth-oriented, resourceful, entrepreneurial at heart, pays attention to details and conscious of the bottom line.

What you will do

• Lead and oversee the activities of the Growth/Marketing Team


• Develop and oversee the implementation of growth marketing campaigns, with a focus on content marketing, social media marketing, and paid advertising to drive more young individuals to acquire tech skills.


• Close partnership deals with companies to give priority to talents from Grazac to ensure we provide maximum opportunities for our talents


• Ensuring goals are met in areas including customer satisfaction, quality of talents produced and team member performance.


• Create strategies to increase brand awareness and engaging with existing audience.


• Working on strategies within the growth department to increase company’s revenue


• Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, emails campaigns, web pages and promotional material)


• Inspire, recognize, coach and lead teammates on a day-to-day basis and ensure tasks are being done by teammates; be a champion of GRAZAC culture (We love learning!!).


• Compile performance reports to brief the management on marketing initiatives and product performance and provide recommendations on improvement strategies


• Any other duties assigned by management

Requirement and Skills

• At least 3 years of experience in a growth marketing or sales leadership role


• Proven track record of successful growth campaigns


• Expertise with SEO and analytical tools such as Google Analytics, Google Trends, and Semrush


• Being comfortable with working in a dynamic and diverse remote environment


• Experience with project management tools (Jira, ClickUp or Trello)

Nice to have

• Program/Project Management experience


• Volunteering experience


• Knowledge of trending tech skills


• Passion to for edtech startup