Job Description
Job Responsibilities
As a Content Creator, your responsibilities include:
- Research industry-related topics.
- Prepare well-structured drafts using digital publishing platforms.
- Create and distribute marketing copy to advertise our company and products.
- Interview industry professionals and incorporate their views in blog posts.
- Edit and proofread written pieces before publication
- Conduct keyword research and use SEO guidelines to optimize content.
- Promote content on social networks and monitor engagement (e.g. comments and shares).
- Identify customers’ needs and recommend new topics.
- Coordinate with marketing and design teams to illustrate articles.
- Measure web traffic to content (e.g. conversion and bounce rates).
- Update our websites as needed.
- Perform any other job-related duties as may be assigned by the supervisor.
Educational Qualifications
- The candidate should have minimum of a Bachelor degree in Marketing, English, Journalism or related field with two (2) years relevant experience.
Competencies Expected
- Proven work experience as a Content Creator, Copywriter or similar role.
- Portfolio of published articles.
- Hands-on experience with Content Management Systems (e.g. WordPress).
- Hands-on experience with Video editing tools (e.g. Adobe Premiere, Capcut, Canvas).
- A solid understanding of digital video and social media platforms including, YouTube, Facebook, Twitter, and Instagram.
- Excellent writing and editing skills in English.
- An ability to fact-check long-form content pieces.
- Familiarity with SEO.
- Excellent research, organizational skills.
- Strong listening and communication skills.
- The capacity to work independently and collaboratively.
- Ability to work efficiently without compromising quality or accuracy.
- Ability to multi-task, prioritize, and manage time effectively.
- Proven problem-solving skills. Good interpersonal skills.
Salary Range: #70,000 - #100,000