• Application Deadline: Thu, 31 Aug 2023 00:00:00 GMT
• Position: Digital Marketing Assistant


• Job Type Full Time


• Qualification BA/BSc/HND , MBA/MSc/MA


• Experience


• Location Lagos


• Job Field Media / Advertising / Branding 
  


• Salary Range ₦100,000 - ₦150,000/month
  

Responsibilities

• Manage social media accounts and social media activities, ensuring that all pictures, audio, and videos to be published are of international standards in terms of grammar, content, and presentation


• Plan social content and maintain a content calendar


• Develop and monitor campaign budgets.


• Must know how to run adverts on social media platforms, using google analytics in tracking and monitoring a website


• Knowledge of SEO and SEM


• Design and oversee all aspects of our digital marketing department including email marketing, display advertising campaigns, and WordPress website management


• Prepare accurate reports on our marketing campaign’s overall performance


• Coordinate with advertising and media experts to improve marketing results.


• Identify the latest trends and technologies affecting our industry.


• Evaluate important metrics that affect our website traffic, service quotas, and target audience.


• Work with your team to brainstorm new and innovative growth strategies.

Requirements and skills

• BS/MS Degree in Marketing or a related field


• Proven working experience in digital marketing


• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns


• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate


• Experience in optimizing landing pages and user funnels


• Experience with A/B and multivariate experiments


• Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)


• Working knowledge of ad serving tools (e.g., DART, Atlas)


• Experience in setting up and optimizing Google Adwords campaigns.