Communications Specialist at Sydani Group

Job Overview

Location
Lagos, FCT
Job Type
Full Time
Date Posted
2 years ago

Additional Details

Job ID
57717
Job Views
90

Job Description



POSITION SUMMARY



  • The Communications (Officer) is an integral member of Sydani Group Development Team.

  • The Officer will use all forms of media and communications to build, maintain and manage awareness of Sydani's work.

  • The Officer will be expected to help create and communicate key messages to defined target audiences in order to establish and maintain goodwill for Sydani.


DUTIES AND RESPONSIBILITIES


Communications



  • Develop a stakeholder management process by creating and maintaining a contact database and a communication plan that targets key stakeholder groups.

  • Advise on internal communication tools and, when required, coordinate internal communication events.

  • Collaborate with the programs team and proactively network with stakeholders in the field to benefit from high media interest including coordinating interviews, prepping spokespeople, and when appropriate serving as spokesperson.

  • Regularly solicit stories, and notable developments or achievements from the Sydani Internal team worthy of promotion.

  • Manage messaging to external parties, including talking points, media kits, and media training for staff.

  • Support media relations, public engagement and marketing initiatives such as online advertising, spokesperson research and media outreach

  • Assist with development of promotional materials, including Annual Report, blog posts and other program-related collateral

  • Support fund raising campaigns, event planning and management

  • Identify promotional opportunities that are both strategic and creative


Social Media



  • Own all relevant social media platforms to generate brand growth and positive sentiment for the organization, as well as being tasked with creating new, innovative and talk-worthy content to drive awareness and engagement

  • Produce online content that engages audience segments and leads to measurable action

  • Develop and implement a strategic social media/marketing/communications plan to advance Sydani Groups brand identity; broaden awareness of its programs and priorities and increase the visibility of its programs across key audiences

  • Develop and implement integrated social media strategy to achieve goals including: traffic generation, donor base growth, community activation, positive sentiment, exposure, etc.

  • Coordinate with other departments to lead execution of integrated social media campaigns

  • Recommend new social media tools, sites, and applications as part of the social media mix

  • Be ahead of all the emerging social and mobile trends.


Branding



  • Develop, implement, a strategic communications plan to advance Sydani Group's brand identity; broaden awareness of its programs and priorities and increase the visibility of its programs across key audiences

  • Serve as social media editor-in-chief and social media “brand voice”–set guidelines in line with industry best practices for social media and share those guidelines with all contributors retaining final sign-off/approval of all posts

  • Develop social media policies, best practices, and contributor training programs to ensure Sydani Group meets or exceeds industry best practices and advances its brand goals


QUALIFICATIONS



  • BA in communications, international relations or other related field

  • Five years of relevant work experience with demonstrated skills in communications and public relations, preferably with an International NGO

  • Photography and videography knowledge

  • Excellent verbal and written communication skills.

  • Previous media relations experience and proven ability to cultivate relationships with regional and national press

  • Previous experience in event coordination or management

  • Basic graphic design and digital marketing skills and familiarity with Adobe Photoshop, InDesign and/or Illustrator a plus


Similar Jobs

Cookies

This website uses cookies to ensure you get the best experience on our website. Cookie Policy

Accept