• Application Deadline:
• Position: Growth & Marketing Executive


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience 3 years


• Location Lagos


• Job Field Sales / Marketing / Retail / Business Development 
  

About the job

• Create and drive the global/national marketing strategy and playbook.


• Own and deliver our Marketing roadmap.


• Craft our brand voice to ensure we communicate effectively with our customers and partners.


• Analyze consumer behavior and determine customer personas


• Be at the forefront of our customer acquisition model, obsessed with all things growth marketing.


• Working with the senior management team on positioning Salad and our offerings and delivering content to enable sales.


• Liaise with HR to create a compelling employer brand, as a great place to work


• Manage our agency usage and partnership engagements.


• Set, monitor, and report on team goals and KPIs.


• Continuous market analysis to understand our position in an ever-changing environment.


• Drive the digital marketing capability (website, SEO, social media channels)


• Lead the messaging, positioning, content creation, solutions marketing, and delivery of marketing experiences that engage the target customer base


• Find opportunities to to rapidly grow customer acquisition


• Strategise with Commercial how to optimize pricing tiers for growth


• Provide reporting to the senior management team against agreed performance measures, and provide insights on future strategies

Requirements

• 3+ years of experience in a Growth & Marketing role


• BSc in Marketing, Business Administration, or a related field


• Good product marketing knowledge


• Good project management skills


• Solid samples of past campaigns and initiatives


• Content and copy writing experience


• Knowledge of web analytic tools HTML, Photoshop, MailChimp is a must have


• Experience working in the fintech space is an added advantage