Digital Marketing Officer at COURE Software and Systems Limited

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
2 years ago

Additional Details

Job ID
58404
Job Views
77

Job Description



Job Summary



  • The candidate will be responsible for helping the company generate leads and build a brand presence online by using various digital channels.

  • Digital channels include business websites, social media platforms, search engine advertising, email campaigns, and other multimedia mediums. 

  • The candidate is in charge of all the digital channels and uses them to drive brand awareness and generate leads and turn these leads to clients.  


Responsibilities:



  • Oversee and develop an overall content strategy for all products and services, as well as marketing campaigns. 

  • Responsible for the design and functionality of the website, as well as the website content. Create and implement the content strategy to make sure online objectives are met. 

  • Responsible for ensuring that the website and other marketing materials reach its target audience easily.  

  • Responsible for managing the online presence of the  Company’s brand by using social networking tools like Facebook, LinkedIn, Twitter, and Google My Business. 

  • Responsible for the development, implementation, and management of marketing campaigns that promote the company’s brand and its products and services. 

  • Plan and direct marketing campaigns 

  • Manage the organization's website and maintain it, keeping best practices in mind 

  • Optimize content for the website and social media platforms 

  • Provide internal reports on a regular basis.


Requirements



  • Outstanding communication skills (spoken and written)

  • Minimum of 2 years experience in the same or similar role

  • reative and attention to details

  • Ability to quickly analyze business products and create a value proposition

  • Organized in administration with Time management and planning skills

  • Proficiency in MS Office and CRM tools

  • Design Skills - Graphic and Video designs

  • Social Media, Email Marketing and Campaigns 

  • Conversion Rate Optimization 

  • HTML & CSS 

  • Data Analytics 

  • Sales & Persuasion 


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