• Application Deadline: Fri, 8 Sep 2023 00:00:00 GMT
• Position: Head, Communication, Stakeholder Management & Promotions


• Job Type Full Time


• Qualification BA/BSc/HND , MBA/MSc/MA


• Experience 7 years


• Location Lagos


• Job Field Media / Advertising / Branding 
  

Job Purpose 

• Set and guide the strategy for all communications and public relations messages to consistently articulate the Fund’s mission.


• Also responsible for building and managing relations with the Fund’s stakeholders and developing and implementing initiatives for the promotion of the Fund’s beneficiaries.

Duties and Responsibilities:

Communication and Stakeholders Management 

• Conceptualize, Plan and implement the Fund’s internal and external communication agenda 


• Manage communications with external stakeholders across the Lagos State Government, House of Assembly, LGA’s, international and local partners, etc. 


• Implement brand strengthening, ensuring that all divisions get a strategic focus with clear and measurable goals for brand development in line with the Fund’s strategic brand plan 


• Design and prepare the organization’s communications in various media to reflect the Fund’s brand identity


• Develop a suite of effective communications materials, segmented by the target audience 


• Proactively secure opportunities to disseminate the key messages of the Fund to key audiences, including funders, and media 


• Monitor stakeholders and users’ feedback and results of dissemination efforts 


• Develop a channel strategy that supports and enables the overall goal of the Fund 


• Ensure effective design and management of all the Fund’s channels (website, social media, etc.) to ensure it plays its strategic role 


• Ensure adequate media coverage for corporate events and sponsorship activities 


• Coordinate all activities relating to the allocation, procurement, and distribution of corporate gifts 


• Liaise with the Funding and Partnership team to engage existing and potential partners

Promotions 

• Develop and update the Promotions Strategy 


• Design and develop programs and initiatives that will drive market access for target beneficiaries including international fairs and exhibitions


• Define selection framework for target beneficiaries with respect to international exhibitions and fairs 


• Identify events, forums and platforms to promote initiatives 


• Manage the LSETF web portal and the content development 


• Identify and engage relevant partners to ensure effective implementation of promotional initiatives 


• Identify and implement opportunities to drive linkages between large corporates and small businesses 


• Engage beneficiaries periodically and articulate testimonials to promote LSETF story to all stakeholders through available communication outlets 


• Conduct periodic reporting of progress with the initiatives

Qualifications & Experience:

• First degree in communication, art and social sciences from a reputable higher institution. A post-graduate degree or professional qualifications will be added advantage 


• Minimum of 7 years’ experience in related function

Key Competences: 

• Knowledge, Skills and Abilities required for the role: 


• Possesses a working knowledge of how to create magazines, newsletters, television or radio advertisements and direct mail promos. 


• Customer Service & Relationship Management Skills 


• Organization and Planning 


• Business Acumen 


• Communication Skills 


• Business Writing; Presentation and Report Writing 


• Analytical and Problem-Solving Skills 


• Shows the ability to effectively engage in social media activities, including video sharing and blogging to promote the company 


• Experience in stakeholder/community engagement.