Digital Marketing Executive at a Quick Services Restaurant - Ascentech Services Limited - Digital Marketing Executive

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
3 years ago

Additional Details

Job ID
5858
Job Views
90

Job Description



Job Description



  • The candidate is responsible for developing, implementing and overseeing long-termdigital marketing campaigns as well as short-term advertising techniques.

  • This role requires being adept at enhancing brand awareness, creating contents, driving traffic to the company’s website and generating sales leads. A digital marketing manager spearheads and coordinates the marketing initiatives (Inbound and outbound).

  • Identifying and testing new digital platforms and tools

  • Manage and posts contents on the organization social media handles

  • Handling Strategic Online Initiatives

  • Leading marketing campaigns from the idea stage through to their execution and implementation

  • Develop strategies that drive customers to the website

  • Improve the design, traffic, and content of the website

  • Create paid campaigns on social media platforms

  • Using Web Analytics tools to monitor site traffic

  • Optimizing marketing campaigns, including email marketing, social media and digital advertising

  • Monitoring and evaluating online media campaigns to keep them fresh and effective

  • Working with other department heads and staff to discuss plans and marketing strategies

  • Maintain consistent brand messaging throughout all platforms

  • Create email blast campaigns to target key customers

  • Negotiating advertising contracts

  • Use advanced metrics to measure the success of a marketing campaign

  • Staying current with emerging opportunities in the digital marketing world


Qualifications



  • Bachelor's Degree in Marketing or related field required.

  • 3 to 5 years of experience in digital marketing and advertisement.

  • Well conversant in the use of social media as a marketing tool.

  • Great problem-solving and communication skills.

  • Understand website metrics and best practices.

  • Experience with search engine optimization, lead generation and email marketing.


Salary

N200,000 - N250,000 monthly

Similar Jobs

Cookies

This website uses cookies to ensure you get the best experience on our website. Cookie Policy

Accept