Job Description
- Application Deadline: Sat, 30 Sep 2023 00:00:00 GMT
- Position: CRM Assistant
- Job Type Full Time
- Qualification BA/BSc/HND
- Experience 1 - 2 years
- Location Lagos
- Job Field Customer Care 
CRM Assistant is responsible for the execution of CRM tasks and assignments in accordance with the CRM roadmap and CRM strategy. The purpose is to grow betBonanza loyal customer base by managing a full cycle of campaigns and following the customer journey from onboarding down to churning.
CRM Assistant works closely with the CRM Coordinator, Product Managers/Coordinators, Marketing and Design teams to drive conversion, improve retention and customer loyalty.
Job description:
- Collecting campaigns from briefs and cross-checking with product and marketing teams to ensure all details are available for campaign execution
- Set-up communications and send them out through CRM channels across the customer life-cycle
- Working with CRM tools, including setting up e-mail, SMS, WhatsApp send-outs
- Keep updated the customer communication calendar as assigned
- Launching and testing promotions on multiple devices, including promotional landing page creation
- Quality control of communication content
- Pulling and organising segmentation lists to prepare for the execution of campaigns
- Communicating campaign schedules, mechanics to all stakeholders (Marketing team, Customer Service team)
- Test the quality and functionality of CRM Campaigns
- Provide basic post data reports on CRM Campaigns
- Keeping all communications in line with the betBonanza.com brand principles
- Updating the other website content as requested
Requirements:
- Excellent spoken and written English
- At least basic knowledge of HTML/CSS
- At least basic excel skills and handy working with big amounts of data
- Great attention to detail
- A well organized and structured approach
- Excellent time management skills
- Copywriting skills/experience is an advantage
- Basic Canva skills is an advantage