• Application Deadline: Fri, 27 May 2022 00:00:00 GMT
• Position: Consumer Engagement Executive


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience 2 years


• Location Lagos


• Job Field Media / Advertising / Branding 
  


• Salary Range ₦300,000 - ₦400,000
  

Role: Consumer Engagement Executive  

Industry: FMCG (Tobacco)

Salary: N300,000 net and other benefits 

• The Consumer Engagement Executive will effectively execute the plans for consumer engagement and events, involving direct consumer contact that will help in achieving the brand's commercial objectives.


• Build Consumer Engagement Plans that will drive Share of Market, In-Market Sales, Adult Smokers Share growth and positive “word of mouth” effect for the company's brands in the assigned territory 


• Support the development of channels through demand generation activities for the company brands 


• Enhance understanding of local consumer, consumer touchpoints and share insights and competitive reports 


• To drive growth of the brand's smoker base 

Requirements 

• BSc/HND in any relevant field.  


• 2+ years experience in similar role


• Knowledge of Consumer Consumption Behaviour in the tobacco/similar industry 


• Research and Consumer Insights generation understanding 


• Previous Experience in executing consumer engagement activities in the tobacco industry is a plus 


• Have the know-how on using Consumer Engagement Activities to develop Sales Channel 


• Outlet Relationship Management Skills is important 


• Keen attention to detail and comfortable with data analysis and interpretation is key


• Master of territories, vast territorial knowledge and experience in delivering Consumer Experiences is of utmost importance