Brand & Marketing Manager at J-World Academy

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
2 years ago

Additional Details

Job ID
59208
Job Views
142

Job Description



Duties and Responsibilities



  • Developing and implementing strategies for marketing

  • Oversee new and ongoing marketing and advertising activities

  • Improving brand recognition and reputation

  • Collaborate with campaign managers, creative team, and directors

  • Creating go-to marketing strategies for the brand to build brand loyalty

  • Supervising campaigns to ensure brand consistency

  • Leading creative development of brand and marketing

  • Reviewing the success of a campaign and developing ways to improve brand recognition


Requirements and Qualifications



  • Creative and innovative thinker and planner

  • In-depth understanding of the brand and its position in the market

  • Confident in producing work across multiple platforms

  • Goal-oriented, organized team player

  • Able to align multiple brand strategies and ideas

  • Encouraging to team and staff; able to mentor and lead

  • Creative problem solver who thrives when presented with a challenge

  • Able to analyze problems and strategize for better solutions

  • Excellent verbal and written communication skills

  • Able to multi-task, prioritize, and manage time effectively

  • Experienced at compiling and following strict budgets

  • Bachelor's (BA or BS) in business, marketing, or related field; MBA (or related Master’s) preferred

  • 6 years of experience in marketing or related field; portfolio required

  • Knowledgeable in Digital Marketing, including CRM campaigns, online tracking tools, with an understanding of digital advertising metrics (CPM/CPC/CPA)

  • Experience with technologies and best practices for web design, web production, and creative design across multiple platforms

  • Experience identifying and creating campaigns for the target audience

  • Excellent analytical and time-management skills

  • Proficient computer skills, including Microsoft Office Suite (Word, PowerPoint, Outlook, and Excel)

  • Strict adherence to company philosophy/mission statement/sales goals

  • Knowledge of the brand and product preferred

  • Strong project management skills with the ability to supervise multiple projects

  • Up-to-date on the latest industry trends; able to articulate trends and potential clearly and confidently

  • Good interpersonal skills and communication with all levels of management

  • Able to work in a fast-paced environment.


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