Job Description
Location: Ibadan
JOB DESCRIPTION
Include but not limited to the following:
- Development and execution of the institute’s marketing activities on all digital and social media platforms
- Generating quality leads for programs and products using precise digital tools and strategies
- Follow-up and Converting leads into viable clients
- Maintain active digital presence for the institute through regular development and posting of engaging contents
- Develop scripts and produce video promotional materials for digital usage
- Analyze web metrics and use the analytics in building web presence
- Use SEO in improving the accessibility and visibility
- Develop CRM Strategies for different promotional campaigns of the institute
- Analyze and manage budgets for pay per click campaigns with optimal performance
- Create professional and engaging videos and animations for commercial purposes
- Create contents that engage, inform and captivate client community
QUALIFICATIONS
- Minimum of Bachelor’s degree
- Experience or Training in Digital Marketing is compulsory
- Advanced understanding in the usage of Facebook, Twitter, Instagram LinkedIn and Google+ for commercial campaigns
- Advanced knowledge of MailChimp for email marketing as well as SEO, Hootsuite, Wordpress and other digital marketing tools
- Perfect knowledge of web analytics took such as Google Analytics, NetInsight, WebTrends e.t.c.
- Ability to work under pressure and combine multiple projects with optimal performance