Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
2 years ago

Additional Details

Job ID
59657
Job Views
80

Job Description



Key responsibilities include:



  • Deliver overall budgeted profitability by growing and sustaining brand performance

  • Develop Brand Strategy and communication to position for growth

  • Formulate plans (short and long term) for the projection of the brand in the market

  • Explore and exploit new market opportunities for the brand.

  • Coordinate new market opportunities and new products development activities(NPD) by providing information on consumer preferences

  • Manage third party Partners towards Brand Plan execution, Maintain and grow the brand’s affiliations and partnerships

  • Translate brand elements into plans and go-to-market strategies and day to day brand management operations.

  • Continuously formulate strategies to widen the consumer base of the brand.

  • Monitor market trends, research consumer markets and competitors’ activities

  • Monitoring the performance of a brand through key performance indicators (KPI)


Qualifications



  • A Degree in Social Sciences or related courses from a reputable university.

  • A Post Graduate degree in related field/s would be a plus.


The Person must possess



  • Strong analytical and critical thinking.

  • Time management skills.

  • Have excellent communication, interpersonal, reporting & presentation skills.

  • Be a good team player.


Experience



  • Minimum of 5 years of relevant experience within the FMCG industry.


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