Unit Head, Mobile Money Wallet (Lagos) at First Bank

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
2 years ago

Additional Details

Job ID
60174
Job Views
159

Job Description



JOB OBJECTIVE(S)



  • Conceptualize the value proposition, and strategic initiatives for adoption of Mobile and e-Wallets.

  • Manage Wallet product initiatives throughout their lifecycles from planning to implementation, sales, monitoring, product support in line with the Bank’s strategic objectives.

  • Build and manage payment ecosystems built around Wallets within Mass Markets and Corporate organizations e.g. Manufacturing, Transport Service, Public sectors, Private Organization, Financial Institutions etc.

  • Build strong relationships with Industry Leaders, Regulators, Payment Aggregators and Switches to gain insight to new regulations, technology trends and have first-hand information for better business decisions, directions, and policy implementation. 

  • Develop Management briefs, perform periodic reviews and evaluation of performance, while proposing process improvements and corrective actions so as to remain competitive in the target markets.

  • Build and sustain a robust financial model to manage the cost profile of the business, while meeting the projected profitability of the business in line with pre-agreed KPIs.


 


DUTIES & RESPONSIBILITIES



  • Develop and manage compelling initiatives and solutions that will aid targeted customer acquisition and activation activities.

  • Identify and obtain new payment mandates (around wallets) from corporate bodies, as well as Government and Non-Government Organizations leveraging on existing relationships within the Bank.

  • Develop and utilize specific marketing programs to drive results in the identified Retail, Commercial and Public Sector markets.


Research and Analysis



  • Study and analyze market conditions.

  • Identify key industry peers/ competitors and consumer trends.

  • Articulate market requirements and opportunities for product innovation and enhancements.


Product Planning and Management



  • Determine product specifications, create product road maps and define the long term product strategy.

  • Develop pricing strategies and product policies.

  • Manage interactions and communicate with cross functional teams.


Product Marketing



  • Develop product marketing plans and event campaigns to generate product awareness and demand.

  • Support sales and marketing teams with the necessary product knowledge and technical expertise.

  • Conduct product knowledge and awareness presentations; develop sales tools and training materials to equip relationship managers on product sales.

  • Provide inputs for marketing collateral development and implement marketing plans in conjunction with all departments.

  • Drive ongoing improvement in sales and profitability.


Customer and End-User Support



  • Manage product-related support, feedback and inquiries from users.

  • Co-ordinate market research to track customer and end-user feedback.

  • Use market feedback to inform product refinements and ongoing development.

  • Supervise, co-ordinate and manage the activities of the Mobile Wallet Team members.


JOB REQUIREMENTS


Education



  • B Sc. in relevant discipline.

  • MBA is an added advantage.

  • Professional Certifications in cognate knowledge areas.


Experience



  • Minimum 8 years post NYSC experience in FCMG, Telecoms, Banking, Micro Finance, Mobile Money, Payments, and other relevant sectors.


KEY COMPETENCY REQUIREMENTS


Skill/Competencies



  • Business / Product Development

  • Channel Management

  • Client Industry Knowledge

  • Data Gathering and Analysis

  • Numerate / Analytical Skill

  • Computing (MS Suites)

  • Presentation/ Negotiation Skills

  • Planning and organizing

  • Communication Skill (Written and Spoken)

  • Technical skill

  • Collaboration


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