• Application Deadline: Thu, 30 Jun 2022 00:00:00 GMT
• Position: Digital Marketer


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience 2 - 4 years


• Location Lagos


• Job Field Media / Advertising / Branding 
  


• Salary Range ₦150,000 - ₦200,000
  

RIC Dynamic Consult has been in thearea of recruitment consultancy which has grown into an impressive strong team and has also maintained a strong cliental and candidates database in the recruitment industry. Our key principles are Honesty and Passion. We are a generalist recruitment agency with skilled team and recruiting experience across all sectors and industries.

Job brief:

The Role of a Digital Marketer.

The range of digital channels, the constant upgrade of digital technology, and the evolving strategies make the scope of digital marketing immense. Primarily, a digital marketer is in charge of all the digital channels and uses them to drive brand awareness and generate leads. That is to say, a digital marketer's roles and responsibilities involve overseeing and development of the overall content strategy for an enterprise, as well as marketing campaign.

Job Responsibilities:

• Identify trends and insights


• Allocate marketing investments 


• Plan and direct marketing campaigns


• Manage an organization's website and maintain it, keeping best practices in mind


• Optimize content for the website and social media platforms


• Work with various content formats such as blogs, videos, audio podcasts, etc.


• Track the website traffic flow


• Implement and analyze performance metrics


• Measure and assess goals vis-à-vis ROI


• Device experiments and conversion tests


• Provide internal reports on a regular basis


• Execute new and creative collaborations among technologies and platforms

Requirements and skills

• As a specialist, the required skills that form part of today's digital marketing job description will involve innovation, interpretation of data, engaging with customers, and communicating the latest trends in order to develop effective marketing strategies.


• Theoretical knowledge about the latest benchmarks and innovations within digital marketing is necessary.