• Application Deadline: Wed, 18 Oct 2023 00:00:00 GMT
• Position: Brand Manager - OTC


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience 3 - 5 years


• Location Lagos


• Job Field Media / Advertising / Branding 
  

We have a challenging and inspirational mission to improve family planning and HIV/AIDS prevention in Nigeria through social marketing and promotion & distribution of our products.

Key Accountabilities/Responsibilities

• Responsible for brand/category building, liaising with agencies, identifying business partnerships, and organising promotional activities aimed at achieving KPIs.


• Monitor market trends, research competitor activities and identify opportunities or key issues.


• Lead creative development of promotional materials that will motivate the target audience to purchase your brand.


• Preparation of brand marketing plan, brand sales analysis, and follow-up for strategic implementation.


• Measure and report the performance of all marketing campaigns against goals (ROI and KPIs).


• Overseeing above-the-line activities including TV, Radio, outdoor publications, print, etc.


• Oversee below-the-line activities including banners, stickers, promotions, etc.


• Drive content for social media marketing (including Facebook, Twitter, all social media, blog, website, etc.) for the brands and execute accordingly.

Qualification/Experience

• At least three years of relevant working experience as a brand manager preferably in the FMCG or OTC industry.


• Sales oriented and driven.


• University degree in health science, business administration, or any related field


• Excellent communication skills (oral and written)


• Advanced presentation and analytical skills


• Strong social media knowledge and presence


• Highly creative with the ability to think out of the box.


• Up-to-date with the latest trends and marketing practices.


• Proficiency in Microsoft Office suite programs - Microsoft Word, PowerPoint,h and Excel